advertising

BBC's Web ad plan 'not satisfactory'

News The BBC has been told to rethink its plan to carry online advertising on Auntie's Web sites accessed from outside the UK. The Trust has asked BBC management to investigate the matter further, looking at how advertising revenue would be reinvested...

26 February 2007, 9:44

T-Mobile and EMI trial ad-funded music video service

News T-Mobile is working with record label EMI and Rhythm NewMedia on an advertising-supported mobile music video service being tested in the UK. EMI and Universal Music have also agreed to make some of their music catalogues available to SpiralFrog...

12 September 2006, 9:40

Google dips toe in magazine ad waters

News Google is expanding its lucrative Internet advertising network into the print world in a bold attempt to capture traditional ad budgets. The search king, which makes 99 per cent of its revenue from Internet ads, is quietly testing the waters of...

1 September 2005, 9:48

Photos: British intelligence recruits with in-game ads

News The UK's Government Communications Headquarters (GCHQ) has launched what it claims is the world's first in-game recruitment advertising campaign. Job ads will appear in real world scenarios -- such as billboard and street advertising -- in a number...

Tags: gaming, credit, foreign, advertising

24 October 2007, 9:16

UK is top dog for online ad spending

News The Internet is set to take more than one-fifth of all UK advertising revenues by 2009. The UK has the largest proportion of online advertising worldwide, with 13.5 per cent of ad revenues going to online this year, according to media forecaster...

6 December 2006, 10:23

Yahoo results astound analysts

News Bolstered by improved online advertising revenue and continued momentum in paid search, Yahoo on Wednesday reported first-quarter earnings that blew away Wall Street expectations. Marketing services: Yahoo's biggest revenue generator -- composed of...

8 April 2004, 7:55

We'll keep Google honest, says Gates

News While Google has grabbed an early lead in search and Internet advertising, Microsoft chairman Bill Gates pledged on Wednesday that his company would "keep them honest". He also gave credit to his rival, saying Google has "done a great job on search...

4 May 2006, 9:12

Microsoft makes bet on in-game ads

News After already making a big bet on advertising, Microsoft on Thursday made a Massive one. As expected, the software maker announced it is buying Massive, a company that serves up advertising into videogames.

5 May 2006, 9:35

Blackmailers attack Million Dollar Homepage

News A UK student's popular pixel advertising site has come under a denial-of-service attack from blackmailers demanding a ransom. The site, which successfully raised $1m (£570,000) by selling ad space for $1 per pixel, was launched by British student...

19 January 2006, 9:08

Google pays big for MySpace's ad space

News Google has won a highly prized deal with MySpace to serve Web search and advertising listings to the nearly 100 million members of the News Corp.owned social network, beating rival Yahoo in the bid. The deal is a blow to Yahoo given that MySpace's...

8 August 2006, 9:20

News.blog: Apple to bring ads to iTunes?

News Apple is planning to introduce ads into the iTunes music store, according to a report released on Monday by Advertising Age. The millions of users on iTunes are a nice market for potential advertisers, who are also thinking about how to reach...

26 April 2006, 10:15

Apple warned over 'misleading' Power Mac speed claim

News Apple has been told by the Advertising Standards Agency that its boast that the Power Mac G5 is the world's fastest personal computer is in breach of advertising legislation. The ASA, after taking expert advice and running a series of tests...

11 June 2004, 15:35

Online ad spending higher than ever

News The amount of money spent on Internet advertising in the US rose by 30 per cent last year to a record $12.5bn, according to a report released on Thursday by advertising trade group the Interactive Advertising Bureau and independent auditor...

21 April 2006, 8:48

Online casinos debut in 'unsexy' TV ads

News Online bookmakers and casinos have been given the all-clear to start advertising on television, on the proviso they do not target children or bill their services as a way to make money or attract the opposite sex.

19 July 2006, 9:39

AOL buys online ad firm

News America Online moved aggressively on Thursday to improve its ad prospects, announcing its acquisition of interactive marketing specialist Advertising.com for $435m (£239m). The Internet service provider said the all-cash deal will significantly...

24 June 2004, 15:40